The Word Lab is proud to be one of the partners behind this year's successful Rangiora Winter Festival. The not-for-profit event is held each year to benefit Big Brothers Big Sisters of North Canterbury - a charity we love!
Our Lead Consultant Hannah volunteered as part of the organising committee, providing communications and marketing consultation and support. She also helped with social media and media relations on the day of the event.
The festival included four days of ice skating in the centre of Rangiora, a new Friday night cocktail event and a full-day town festival on Saturday 29 July.
In just its second year, the festival attracted up to 10,000 people - that's 3000-4000 more than in 2016. The 'Winter Palace' cocktail evening also sold out very quickly and gained national media coverage on TV3. The whole event was well covered in both local and national media - a huge achievement for the team!
The Rangiora Festival Trust team and organising committee put in hundreds of hours to pull off this festival and we are proud to have been part of this event.
"We are very happy to recommend The Word Lab to any other prospective clients. Hannah has strong ideas, great attention to detail, is creative and follows through." - Karl Horwarth, Festival Trustee.